Builder
Open the designer

Use case

Sell the plot,not the render.

Off-plan buyers buy orientation, daylight and a garden they can't see yet. Put them inside it: plot-by-plot sun studies with the real ephemeris, a sales configurator built from the 140-house catalogue, and walkthroughs that open from a link.

The sales loop

A development, in four moves.

01
Study every plot

Place the house on each plot and let the real sun speak: a north-facing terrace, an evening shadow from the neighbours' roofline, solstice extremes. Orientation becomes a selling point, not a fine print.

02
Configure from the catalogue

140 ready designs — single storey, attic, two storey — placed on the buyer's plot and kept editable. Swap finishes from the 64 procedural materials while the buyer watches.

03
Walk the house together

A voice room, up to 8 people, browser to browser. The buyer walks the corridor in first person while the salesperson answers out loud — no showroom required.

04
Share the link, close the deal

Viewer links open on any device with a browser — no account needed to look, writes nothing enforced server-side. The design IS the sales material.

The kit

Every asset a launch needs.

  • Sun studies per plot

    Same house, four orientations, four June afternoons. The buyer sees the real shadow on the real plot — not an artist's impression of sunshine.

  • The catalogue as configurator

    The Houses panel is a showroom: place a design, re-roof it, re-skin it, re-garden it. Nothing is pre-baked, so everything is negotiable on site.

  • Walkthroughs for off-plan

    Buyers walk what doesn't exist yet — storeys, stairs, the view from the attic window. E opens the door in front of them.

  • Cinematic stills for the brochure

    The 11-pass post stack — god rays, hexagonal DOF, 3D LUT film grade — turns the same design into campaign imagery. 7 film looks, saved with the design.

Saturday viewings, 11 plots

The buyer asked about the evening sun. You opened the date picker.

Set the place, pick the date, play the day in 45 seconds. The terrace shadow answers in seconds — and the buyer books the second viewing before the coffee arrives.

Run the study

Sell the plot
before it's built.

Sun studies, the catalogue as configurator, walkthroughs — one link per buyer.

Illustrations by GetIllustrations.com (Angle pack).